1. Go for medium-sized templates.
Although cheap, flyers that are overly small may cause your audience to just throw it away. Large flyers hold a lot of information and may get you some impact. But they might be too cumbersome for your readers. Therefore, go for the middle ground, around 4.5 by 5.5 inches to 8.5 by 11 inches.
2. Full color prints only
One-color prints may not be expensive, but this will also give an impression that you are cheap and amateur. Go for full-color flyer printing for optimum impact. Anyway, you can save money by considering the size and the kind of paper you are going to utilize.3. Use the right paper thickness.
The thickness (weight) of the paper is a primary factor that flyer printers consider to provide you with a quote. Less weight means a lower price, but that would mean more fragile and opaque flyers. Opt for medium weights, around 80 to 100 gsm (grams per square meter).4. Use the right kind of paper.
Coated paper is excellent since it would give your flyers a professional look. Coated paper also presents brighter colors. A practical suggestion to save money is to use coated but lightweight paper for your flyers.5. Print in bulk
In a normal print run, the service provider buys the paper and ink, prepares the machines, modifies the design to fit into their system, and more. These steps entail a lot of money, which is passed on to the customer. Therefore, if you order in bulk, you only need to spend for one print run. Piecemeal runs cost a lot because you have to pay each time the company sets up their equipment for the job.5. Ask for discounts
Don’t hesitate to ask flyer printers for discounts. Most would like to get your business, and if getting your business means honoring a discount, then they will readily agree to do so.For full color flyer and cheap leaflet printing, get in touch with Wales Print.
